Sunniva Launch Party
Crystal city, Virginia
A launch party connecting coffee startup Sunniva with investors, local media, and new customers.
We worked with bottled coffee startup Sunniva Super Coffee to promote their D.C. launch party. In throwing the launch party, Sunniva hoped to thank investors and loyal customers while simultaneously promoting their product in the D.C. market. Leveraging our relationships with local media, event aggregators, and digital influentials, we helped Sunniva more than double RSVPs to their launch party in just two weeks. At the event, we encouraged guests to share photos using the event hashtag. And after the launch party, we helped Sunniva's CEO schedule follow-up meetings with the VIP .